The specialist design partner for ambitious branded experiences
45+ ACTIVATIONS DELIVERED
45+ ACTIVATIONS DELIVERED
Major Keys is an independent design studio specialising in identities and visual systems for branded experiences, events and activations.
We help experiential teams and global brands bring creative event concepts and brand expression together, developing cohesive visual worlds that are on-brand and work across every event touchpoint.
“Major Keys adhere perfectly to brand guidelines but also really get under the skin of a brand personality to understand where they can flex the visual language to be more experimental and playful.”
Alice Smith
Global Associate Director, Experiential Production
Spotify
Over a decade of design expertise and production experience to projects of every scale.
Design direction & identity
Scalable design systems
Small print & packaging
Digital activations
CASE STUDY
Spotify
45+ events and activations delivered
5+ years of partnership
Including Cannes, Spotify House, Music Depot, Soundboard, Wrapped, Audiobooks and Supper Club
From large wall vinyls and complex window installations to small print, food labels, custom packaging and digital registration journeys
Working together
Jordan Chatwin
Creative director & designerJordan is the creative director of Major Keys, with 15+ years experience in the industry. He cut his teeth working on national ad campaigns for creative agency Yellowdoor, before leading a design team working on international health at Advocacy International.
After freelancing for several years at various agencies around London he launched Major Keys and now works closely with global brands, experiential teams and SMEs to develop brand identities, experiential activiations and cohesive visual worlds. He works solo and calls upon a network of designers when the projects require scale and volume.
He is also a musician and currently recording a debut album due to be released in 2027.
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